Head of Brand & Marketing (m/w/d) | Jordan Olivenöl · Solingen

This role involves leading the brand strategy and managing all marketing channels for a family-owned olive oil company based in Solingen. You will define the visual identity, tone, and positioning for multiple product lines, including their main brand, a wild olive oil variant, and a new high-phenolic label. Day-to-day tasks include directing content creation, overseeing social media, email newsletters, paid advertising, point-of-sale materials, and trade show activities. You will also manage external partners such as designers, photographers, and agencies, while directly supervising an in-house content creator. The position requires hands-on involvement, expecting you to personally draft texts, posts, and campaigns using AI tools to accelerate production. Additionally, you are responsible for analyzing key performance metrics like budget, margins, repeat purchase rates, and channel effectiveness. The job description does not specify required qualifications, years of experience, or particular software skills beyond the general use of AI tools. No language requirements are mentioned in the text. The working arrangement is not explicitly defined as remote, hybrid, or office-based, though the location is listed as Solingen. This role suits a candidate who prefers direct decision-making with the managing director rather than navigating complex committee structures. It is ideal for someone who wants to build a beloved brand identity that drives customer loyalty and inbound interest from retailers and chefs.