Senior UX/UI Designer (CRO)

ABOUT LUNAR SOLAR GROUP: Lunar Solar Group is a high-impact advertising agency that collaborates with consumer-focused brands to identify growth opportunities and implement disruptive marketing strategies. We combine digital marketing expertise and a suite of creative services to help brands scale. As a globally recognized growth consultancy, technology studio, and full-service digital marketing agency, we solve complex growth challenges and build brands through proprietary technology, innovative strategy, channel expertise, and flawless execution. Lunar has built a track record of excellence across various verticals, including durable goods, consumer packaged goods, and SaaS. While highlighting potential growth opportunities for clients, Lunar itself continues to expand rapidly. OUR CULTURE We’re a fast-moving, highly collaborative team of senior strategists, creatives, and technologists who push the boundaries of what performance creative can achieve. We value ownership, rigor, curiosity, and the confidence to challenge assumptions—with data. Working at Lunar means operating at a high bar. We celebrate wins, learn quickly from failures, and invest deeply in our people. Whether remote or hybrid, our team shows up as thoughtful partners to one another and trusted advisors to our clients. ABOUT THE ROLE Lunar is hiring a Senior UX/UI Designer to help lead website and landing page design across our Shopify client roster. You'll own projects end to end: strategy, wireframes, high-fidelity UI, interactive prototypes and dev handoff. Design at Lunar sits at the center of three areas of work: - Onsite design: full-site redesigns, homepages, PDPs, PLPs and carts for DTC brands on Shopify. - Landing pages: paid media landing pages and post-click funnels built in our no-code page builder. - CRO test design: A/B test variants and experiments, built from hypotheses with our CRO lead and shipped on a steady testing cadence. This is a hands-on senior role with a strong CRO lens. You'll work closely with our CRO lead, turning test hypotheses into designs and test results into better-converting experiences. You'll partner with strategy, paid media, creative, development and project management to tie every design decision to client growth goals. WHAT YOU'LL OWN. - Site design: Lead UX/UI for full-site redesigns, homepages, PDPs, PLPs and carts, from discovery and IA through final UI. - Landing pages: Design landing pages and post-click funnels for paid traffic, from ad click to checkout. - CRO partnership: Partner with the CRO lead on site audits, hypotheses and test roadmaps. Design A/B test variants and help analyze results. - Prototyping and handoff: Build interactive prototypes in Figma or HTML/CSS that double as client presentations and developer handoff. - Shopify execution: Design responsive, mobile-first experiences that hold up in real builds, including sections, blocks, apps and theme constraints. - Design systems: Contribute to component libraries and page-builder section systems used across clients. - Content hierarchy: Shape page narrative and provide general copy direction for headlines, offers and buy box messaging. - Client presentation: Present concepts, share rationale behind design decisions, and fold in feedback without losing the lens of best practices. - Dev collaboration: Work with developers on feasibility, handoff, and QA. - Process: Improve design SOPs, file organization and workflows, including AI-assisted design and prototyping. REQUIREMENTS - 5+ years of UX/UI design experience, focused on ecommerce websites and landing pages - Hands-on CRO experience: you've designed tests, read the results and can point to conversion impact - Shopify knowledge, including themes, sections, metafields/objects, common apps and how designs get built - Advanced Figma skills: auto layout, variants, components, tokens and prototyping - Agency or multi-client experience - A portfolio showing process and shipped ecommerce work, ideally with results - DTC or CPG brand experience (supplements, beverage, beauty, wellness) preferred - Working knowledge of HTML, CSS and JavaScript preferred - Familiarity with GA4, heatmaps, session recordings and A/B testing tools such as Intelligems, Hotjar or Microsoft Clarity - Experience with landing page builders and direct-response page structure - AI proficiency a plus: experience using AI tools for design, prototyping or front-end code (e.g. Claude, Codex, Figma AI) WHO YOU ARE - A designer who measures good design by how it performs - Opinionated, and able to defend a point of view with rationale and data - Comfortable presenting to clients and senior stakeholders - Fast, organized and able to run several projects at once - Detail-obsessed through QA and launch - A clear communicator with developers, strategists and copywriters - Generous with feedback and interested in mentoring other designers - Curious about new tools and quick to put them to work TOP REASONS YOU’LL LOVE IT HERE: - Accelerated career growth and leadership opportunities. - Direct mentorship and collaboration with senior leaders across departments. - A talented, supportive, and passionate team that loves what we do. - Competitive benefits including 100% paid Medical, Dental, Vision, STD, LTD, and Life insurance. - 401K with company match. - Generous PTO and holidays, plus a day off during your birthday week!