Social Media Lead for Talent

Playbook is seeking a Social Media Lead to enhance the organic content strategy for its top talent. The role involves developing tailored social strategies, researching viral trends, and analyzing performance metrics on platforms like Instagram and TikTok. Daily tasks include publishing a newsletter on social trends, conducting weekly content analyses, and providing feedback on paid ad creative. The ideal candidate should have a strong understanding of social media algorithms and experience in creating content strategies for creators or brands. They should be adept at simplifying complex strategies into actionable templates and possess knowledge of the organic-to-paid marketing funnel. Familiarity with editing tools and techniques is also important, as the role includes coaching creators on improving their editing skills. This position is fully remote and is suited for individuals who are passionate about social media and can stay ahead of trends.