Platform Marketing Lead

Affirm is seeking a Platform Marketing Lead to enhance merchant acquisition and activation through its platform and ISV channels. In this hands-on role, the individual will be responsible for identifying effective marketing channels, developing integrated campaigns, and utilizing performance data to optimize results. The position involves collaboration with platform partners and various internal teams to translate merchant insights and business objectives into actionable programs that drive acquisition, activation, and revenue growth. Candidates should possess strong marketing skills and be adaptable, with experience in platform or partner go-to-market strategies being advantageous. The role requires proficiency in campaign development, partner collaboration, asset creation, and performance measurement. While the specific employment arrangement is not mentioned, the position is based in Salt Lake City, UT. This opportunity is ideal for a marketer eager to learn and thrive in a dynamic environment focused on driving business growth through strategic partnerships.