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Senior Core Product Marketing Manager

Articulate

Remote

Also open in United States

About the role

Articulate is looking for a Senior Core Product Marketing Manager to join their remote Product Marketing team. This position involves developing and executing the go-to-market strategy for specific products within the Articulate platform, focusing on revenue goals and the associated commercial model. Daily responsibilities include shaping product messaging, pricing, and packaging, as well as utilizing funnel data and AI systems to refine strategies. The role requires collaboration with various teams, including product, sales, and customer success, to align on the product roadmap and present recommendations to senior leadership. Candidates should have experience in building systems and processes that drive revenue, as well as a strong understanding of market positioning and competitive analysis. The role also entails managing field readiness by creating messaging and content for sales and partner enablement. This position is ideal for individuals who excel in strategic planning and execution, possess strong analytical skills, and can effectively communicate with diverse stakeholders.

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