Werkstudent / Teilzeit Social Media & Content Creation (m/w/d)

This position involves creating and managing content for LinkedIn and Instagram, focusing on the company’s AI software, its founders, and topics like industrial quality assurance. You will assist in building the personal brands of the founders by planning, preparing, and publishing authentic material. The role requires producing various formats, including posts, carousels, short videos, stories, images, and behind-the-scenes clips. Instead of creating isolated posts, you are expected to think in terms of content series to systematically build reach and recognition. You will also transform internal topics, customer cases, events, and product developments into engaging external communications. Candidates need prior practical experience in social media, content creation, marketing, or personal branding, gained through internships, student jobs, freelance work, or personal projects. A strong understanding of how content performs on LinkedIn and Instagram is essential to drive engagement. You must be able to write clearly and concisely for specific target audiences. Visual presentation skills are required, along with proficiency in common creation tools such as Canva, CapCut, or Adobe Express. The job requires the ability to formulate texts in both German and English. The advert does not specify the working arrangement, such as whether the role is remote, hybrid, or office-based. This opportunity is suitable for individuals who have hands-on experience in digital content and can work structurally to support a scaling startup.