Demand Generation Manager - 4 Day Week + Remote

The position involves building and managing a complete demand generation strategy to fill the sales pipeline with qualified demos. The role requires overseeing the entire customer journey, from initial brand awareness to final meeting bookings, rather than just executing specific ad campaigns. Responsibilities include managing paid media, events, webinars, trade media, website conversion, and the handoff process to the sales team. You will also be accountable for the overall budget and performance metrics. The company is a construction management software provider that started as a high-end consultancy and now develops digital tools for the industry. They already have established marketing production and sales teams in place. The job title indicates a four-day work week and a remote working arrangement. The advert does not specify particular software tools, required qualifications, or language requirements. It does not state the employment type or provide salary details. The role is aimed at candidates who have previously built a demand generation engine and want to apply that experience in a new environment.