Senior Analyst, Marketing

Mastercard is seeking a Senior Analyst in Marketing to join their team in Purchase, New York. The role involves collaborating with various teams, including product, sales, and regional marketing, to identify market insights and develop integrated B2B marketing campaigns. Key responsibilities include creating marketing assets for Digital Payments, such as customer videos and toolkits, to enhance market education and adoption. The position requires strong skills in content development and cross-functional collaboration, ensuring that marketing initiatives align with brand and business standards. Candidates should have experience in performance measurement and optimization, as they will be tasked with monitoring and analyzing campaign effectiveness. While the advert does not specify the required qualifications or language skills, the role is suited for individuals who thrive in a dynamic environment and are passionate about driving impactful marketing strategies. The employment type is not stated, leaving the working arrangement unclear.