Marketing Manager

Pollo Regio is seeking a Marketing Manager to spearhead marketing strategies aimed at enhancing brand visibility and driving customer engagement across its restaurant locations in Grand Prairie, TX. The role involves developing an annual marketing calendar, managing campaign plans and budgets, and executing promotions, new menu launches, and seasonal campaigns. The successful candidate will oversee digital marketing efforts, including social media, paid advertising, and email initiatives, while also managing customer relationship management and loyalty programs to boost customer retention and acquisition. The position requires proficiency in tools such as Google Analytics 4, Google Tag Manager, and various advertising platforms like Meta Business Suite and TikTok Business Center. The Marketing Manager will also coordinate with the marketing team, external agencies, and restaurant management to ensure cohesive execution of marketing initiatives. While the advert does not specify the required experience or qualifications, it suggests that the role is suited for individuals with strong leadership and analytical skills who can effectively manage multiple projects. The working arrangement details are not provided, but the role likely involves a combination of office and fieldwork.