Director, Integrated Marketing

Precision Medicine Group is looking for a Director of Integrated Marketing to lead their marketing strategy in a remote setting. The role involves developing and executing integrated campaigns that align with growth priorities and target audiences, as well as creating messaging, channel plans, and activation calendars. The successful candidate will collaborate with marketing teams and subject matter experts to produce various content types, including articles, reports, and webinars, while also directing digital strategies across multiple platforms to enhance engagement and demand generation. A strong commercial mindset is essential, along with experience in leveraging data and emerging technologies, including AI, to improve marketing effectiveness and operational efficiency. The position requires a team player who can maintain consistent brand storytelling and execute targeted media strategies to boost visibility and audience engagement. While the advert does not specify required qualifications or experience, it emphasizes the need for strategic thinking and the ability to work collaboratively with commercial leaders and sales teams. This role is ideal for someone who thrives in a dynamic environment and is adept at building scalable marketing processes.