Senior Digital Marketing Specialist

SAS Group Armenia is seeking a Senior Digital Marketing Specialist to spearhead their digital marketing efforts in Yerevan. The role involves developing and executing strategies that align with the company's objectives, managing various digital channels such as Facebook, Instagram, TikTok, YouTube, and Telegram. Daily tasks include planning and optimizing advertising campaigns on platforms like Meta Ads and Google Ads, as well as analyzing performance metrics to enhance results. The specialist will collaborate with teams in content creation, graphic design, and video production to ensure cohesive brand messaging. Proficiency in tools such as Google Analytics 4 and Meta Business Suite is essential for analyzing customer behavior and identifying growth opportunities. The position requires a proactive individual who stays updated on social media trends and can manage the digital marketing budget effectively. While the advert does not specify the employment type, this role is likely suited for someone with a strong background in digital marketing and a passion for driving brand engagement and business growth. Language requirements are not mentioned, but fluency in English is typically expected in such roles.