Brand Specialist - Madison, WI

Strategic Group is hiring a Brand Specialist in Madison, WI to represent Gallo Spirits brands in the market. The role focuses on building strong relationships with on-premise venues, increasing brand visibility, supporting sales activity, and creating consumer interest through events and sampling. It also involves recruiting, training, and managing brand advocates, coordinating programming, working with local client teams and distributor partners, and tracking results while staying compliant with regulations. This position will suit someone with marketing and field activation experience who can manage multiple account-level activities and support brand growth in a competitive setting.