Head of Marketing

SoftConstruct is seeking a Head of Marketing to lead their marketing efforts in the iGaming and IT sectors. The role involves developing and implementing comprehensive marketing strategies that align with business goals, focusing on brand awareness, customer acquisition, and revenue growth. Daily tasks include overseeing branding initiatives, optimizing marketing campaigns across various channels such as SEO, PPC, and social media, and utilizing analytics to measure performance and customer retention. The position also requires collaboration with product development teams to enhance user experience and design effective go-to-market strategies for new products. Strong communication skills are essential for building relationships with media and industry influencers, as well as representing the company at events. While the advert does not specify the required qualifications or experience, it emphasizes the need for strategic leadership and a data-driven approach. Language requirements are not mentioned, and the employment type is unspecified. This role is ideal for individuals with a robust marketing background who are ready to take on a leadership position in a dynamic environment.