Associate Director, Paid Search B2B

Wpromote is seeking an Associate Director for their B2B Paid Search team, focusing on the strategy and execution of paid search campaigns for a select group of B2B clients using Google Ads and Microsoft Ads. This role is designed for a senior individual contributor who will manage 3-5 accounts and be the primary contact for clients, requiring a hands-on approach to campaign management. The position involves mentoring analysts and managers without having direct reports. Candidates should be adept at navigating complex sales processes typical of growth-stage and enterprise B2B companies, emphasizing a pipeline-oriented mindset rather than just conversions. The role is fully remote, allowing for flexible work arrangements. While specific qualifications are not detailed, the position is likely suited for individuals with significant experience in paid search and a strong understanding of B2B marketing dynamics. Wpromote values a diverse and inclusive work environment, aiming to support employees throughout their careers.