CRM Automation Manager

This full-time position involves designing and refining automated communication strategies that guide customers through every stage of their relationship with the product. The role requires managing multi-channel interactions via email, push notifications, SMS, and in-app messages to ensure timely and relevant engagement. Daily tasks include building onboarding sequences, handling reactivation campaigns, and implementing churn prevention measures. The manager will also conduct A/B testing to enhance funnel conversion rates and analyze customer behavior data to uncover growth opportunities. Additionally, the position entails creating dashboards, automating reporting processes, and defining trigger logic for various campaigns. Candidates must possess at least two years of professional experience in CRM or marketing automation. Specific hands-on knowledge of trigger-based lifecycle campaigns, including welcome flows and deposit conversion, is required. The job listing does not specify any particular language requirements for this role. The working arrangement is fully remote, allowing the employee to work from any location. This opportunity is suitable for professionals who enjoy data-driven decision-making and want to contribute to a collaborative team within a growing organization.